University of Delaware Library

Redbooks Academic Edition

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Access: University of Delaware Library; campus network; available via proxy access
Description: RedBooks Academic Edition, also known as Advertising Red Books, provides provides information on thousands of U.S. and international advertisers and advertising agencies including:
  • Over 15,000 Agencies, their current accounts, specializations, gross billings and contact information for personnel
  • Over 20,000 Advertisers with annual advertising expenditures by media and agencies retained by the Advertiser
  • 200,000 Names and Titles; 100,000 Key Personnel with e-mails; 100,000 brand names
Trial Ends: October 30, 2013